Marketing communication : new approaches, technologies, and styles /
by Dahlen, Micael; Lange, Fredrik; [Smith, Terry].
Material type:
BookPublisher: West Sussex : Willy, 2010Description: xxii, 584 p. : col. ill. ; 25 cm.ISBN: 0199276951 (pbk.); 0199276943 (hbk.).Subject(s): Communication in marketing
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.802 DAM (Browse shelf) | 1 | Available | 492752 |
Includes bibliographical references and index.
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