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6001. Sales horizons

by Haas, Kenneth Brooks; Perry, Enos C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1958Availability: Items available for loan: Dhaka University Library [658.8 HAS] (1).

6002. Promotional strategy : managing the marketing communications process

by Engel, James F; Warshaw, Martin R; Kinnear, Thomas C.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R.D. Irwin, 1983Availability: Items available for loan: Dhaka University Library [658.8 ENP] (3).

6003. Sales force management

by Churchill, Gilbert A; Ford, Neil M; Walker, Orville C.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago : Irwin, c1997Availability: Items available for loan: Dhaka University Library [658.8101 CHS] (5).

6004. Marketing planning and strategy

by Jain, Subhash C.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Cincinnati : South-Western Pub. Co., c1981Availability: Items available for loan: Dhaka University Library [658.8 JAM] (1).

6005. Understanding marketing : study guide for marketing basic concepts and decisions

by Pride, W. M; Ferell, O. C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : Mifflin, 1977Availability: Items available for loan: Dhaka University Library [658.8 PRU] (1).

6006. Predatory marketing : what everyone in business needs to know to win today's consumer

by Beemer, C. Britt; Shook, Robert L.

Edition: 1st ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : William Morrow, c1997Availability: Items available for loan: Dhaka University Library [658.800973 BEP] (1).

6007. Churchill/Ford/Walker's sales force management

by Johnston, Mark W; Churchill, Gilbert A; Ford, Neil M; Walker, Orville C; Marshall, Greg W.

Edition: 9th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Boston : McGraw-Hill Irwin, c2009Online Access: Table of contents only | Publisher description Availability: Items available for loan: Dhaka University Library [658.8101 CHS] (1).

6008. Indian consumers : studies and cases for marketing decisions

by Mehta, Subhash C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Bombay : Tata McGraw-Hill, 1973Availability: Items available for loan: Dhaka University Library [658.83 MEI] (1).

6009. Consumer behavior : concepts and strategies

by Berkman, Harold W; Gilson, Christopher C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Encino, Calif. : Dickenson, c1978Availability: Items available for loan: Dhaka University Library [658.83 BEC] (14).

6010. Analyzing sales promotion : text & cases : how to profit from the new power of promotion marketing

by Totten, John C; Block, Martin P.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chicago, Il.: Dartnell Corp., c1994Availability: Items available for loan: Dhaka University Library [658.82 TOA] (1).

6011. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R.

Edition: 5th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1996Online Access: Publisher description | Table of contents Availability: Items available for loan: Dhaka University Library [658.83 KIM] (3).

6012. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1983Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

6013. Marketing research : an applied approach

by Kinnear, Thomas C; Taylor, James R. (James Ronald).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1979Availability: Items available for loan: Dhaka University Library [658.83 KIM] (1).

6014. Marketing: change and exchange : readings from Fortune

by Barksdale, Hiram C.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Holt, Rinehart and Winston, 1964Availability: Items available for loan: Dhaka University Library [658.83 BAM] (1).

6015. What they don't teach you in sales 101

by Drozdeck, Steven R; Yeager, Joseph C; Sommer, Linda.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c1991Availability: Items available for loan: Dhaka University Library [658.85 DRW] (1).

6016. Learning experiences in retailing : text and cases

by Borgen, C. Winston.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Pacific Palisades, Calif. : Goodyear Pub. Co., c1976Availability: Items available for loan: Dhaka University Library [658.87 BOL] (5).

6017. Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson

by Peter, J. Paul; Olson, Jerry C. (Jerry Corrie).

Edition: 7th ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : McGraw-Hill, c2005Online Access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.8342 PEC] (1).

6018. International marketing research

by Craig, C. Samuel; Douglas, Susan P.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Chichester [England] ; New York, NY : Wiley, c2000Online Access: Publisher description | Table of Contents only | Contributor biographical information Availability: Items available for loan: Dhaka University Library [658.848 KUI] (4).

6019. Consumer behavior : theory and practice

by Walters, C. Glenn.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: Homewood, Ill. : R. D. Irwin, 1978Availability: Items available for loan: Dhaka University Library [658.8342 WAC] (1).

6020. Marketing channels

by Boone, L. E; Johnson, J. C.

Edition: 2nd edi. Material type: book Book; Format: print ; Literary form: not fiction Publisher: Oklahema : Tulsa, 1977Availability: Items available for loan: Dhaka University Library [658.84 BOM] (5).

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