Brand marketing : building winning brand strategies that deliver value and customer satisfaction /
by Weilbacher, william M.
Material type:
BookPublisher: Lincolnwood, Ill. : NTC Business Books, c1993Description: xv, 210 p. : ill. ; 23 cm.ISBN: 0844234761.Subject(s): Branding (Marketing) | Brand choice
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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Dhaka University Library General Stacks | Non Fiction | 658.827 WEB (Browse shelf) | Available | 401065 |
Includes bibliographical references and index.


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