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Readings in marketing /

by McNair, Malcolm P. (Malcolm Perrine); Hansen, Harry L.
Material type: materialTypeLabelBookSeries: Harvard problem books. Publisher: New York : McGraw-Hill Book Co., 1956Edition: 2nd ed.Description: xi, 559 p. : diagrs. ; 24 cm.Subject(s): Marketing
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Books Books Dhaka University Library
General Stacks 		Non Fiction 658.8 MCR (Browse shelf) Available A16946

"Planned to accompany and supplement the [editors'] case book, Problems in marketing.".

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Last Updated on September 15, 2019
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