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An introduction to marketing experimentation: methods, applications, and problems / (Record no. 141200)

000 -LEADER
fixed length control field	00724nam a2200229 4500
001 - CONTROL NUMBER
control field	3603276
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhUL
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20161222194536.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	720320s1971 nyua b 000 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	71143510
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	BD-DhUL
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415.2
Item number	.V45
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.809
Item number	VEI
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Venkatesan, M.,
Dates associated with a name	1936-
245 13 - TITLE STATEMENT
Title	An introduction to marketing experimentation: methods, applications, and problems /
Statement of responsibility, etc.	M. Venkatesan , Robert J. Holloway.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New York :
Name of publisher, distributor, etc.	Free Press,
Date of publication, distribution, etc.	c1971.
300 ## - PHYSICAL DESCRIPTION
Extent	141 p. :
Other physical details	illus.;
Dimensions	28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Bibliography: p. 139-141.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Holloway, Robert J.,
Relator term	joint author.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books

Holdings
Price effective from	Date last seen	Permanent Location	Not for loan	Date acquired	Source of classification or shelving scheme	Koha item type	Lost status	Withdrawn status	Source of acquisition	Collection code	Damaged status	Shelving location	Barcode	Current Location	Full call number
2016-12-22	2016-12-22	Dhaka University Library		2016-12-22		Books			Purchased	Non Fiction		General Stacks	A165265	Dhaka University Library	658.809 VEI
2016-12-22	2016-12-22	Dhaka University Library		2016-12-22		Books			Purchased	Non Fiction		General Stacks	A165264	Dhaka University Library	658.809 VEI

Dhaka University Library Online

An introduction to marketing experimentation: methods, applications, and problems / (Record no. 141200)