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020 _a8120328698
040 _aANL
_bENG
_dANL
_cBD-DhISLMDU
041 _aENG
042 _aanuc
_aanuc
043 _aa------
043 _ap------
050 4 _aHF1416
_b.F44 2005
050 4 _aHF1416
_b.F44 2005
082 _222
_a658.848
100 _aSrinivasan, R.
245 1 0 _aInternational marketing /
_cR. Srinivasan.
250 _a2nd ed.
_b[Eastern economy ed.]
260 _aNew Delhi :
_bPrentice-Hall of India,
_c2005.
300 _axii, 231 p. :
_bill., figs., tables, ;
_c25 cm.
504 _aIncludes bibliographical references and index.
521 _aUndergraduate, Graduate and Researchers.
526 _aBA (Hons.), MA (Regular), MA (Evening).
650 _aMarketing.
942 _2ddc
_cBK
999 _c266
_d266