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Principles of marketing / (Record no. 215)

000 -LEADER
fixed length control field	01178nam a22003617a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	BD-DhISLMDU
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20211207124355.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	081107s2010 njua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number	2008048626
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780136079415 (casebound : alk. paper)

International Standard Book Number	0136079415
035 ## - SYSTEM CONTROL NUMBER
System control number	(OCoLC)ocn299067316

System control number	(NNC)7439725

System control number	(OCoLC)299067316
Canceled/invalid control number	(OCoLC)268788849
040 ## - CATALOGING SOURCE
Original cataloging agency	DLC
Transcribing agency	DLC
Modifying agency	YDX
--	BTCTA
--	YDXCP
--	BD-DhISLMDU
Language of cataloging	ENG
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	ENG
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF5415
Item number	.K636 2010
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Edition number	22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler, Philip.
245 10 - TITLE STATEMENT
Title	Principles of marketing /
Statement of responsibility, etc.	Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement	13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	Upper Saddle River, N.J. :
Name of publisher, distributor, etc.	Prentice Hall,
Date of publication, distribution, etc.	c2010.
300 ## - PHYSICAL DESCRIPTION
Extent	xxiii, 613, [105] p. :
Other physical details	ill. (chiefly col.) ;
Dimensions	29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references (p. R1-R26) and indexes.
521 ## - TARGET AUDIENCE NOTE
Target audience note	Undergraduate, Graduate and Researchers.
526 ## - STUDY PROGRAM INFORMATION NOTE
Program name	BA (Hons.), MA (Regular), MA (Evening).
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Armstrong, Gary
Fuller form of name	(Gary M.)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type	Books
948 1# - LOCAL PROCESSING INFORMATION (OCLC); SERIES PART DESIGNATOR (RLIN)
Series part designator, SPT (RLIN)	20091021
b (OCLC)	c
c (OCLC)	rad1
d (OCLC)	MPS

Series part designator, SPT (RLIN)	20091021
b (OCLC)	a
c (OCLC)	rad1
d (OCLC)	MPS

Holdings
Price effective from	Date last seen	Permanent Location	Date acquired	Koha item type	Copy number	Source of acquisition	Collection code	Shelving location	Barcode	Current Location	Full call number
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	11	Purchase	Non Fiction	General Stacks	0248	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	10	Purchase	Non Fiction	General Stacks	0247	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	13	Purchase	Non Fiction	General Stacks	0250	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	12	Purchase	Non Fiction	General Stacks	0249	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	4	Purchase	Non Fiction	General Stacks	0241	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	3	Purchase	Non Fiction	General Stacks	0240	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	2	Purchase	Non Fiction	General Stacks	0239	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	1	Purchase	Non Fiction	General Stacks	0238	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	6	Purchase	Non Fiction	General Stacks	0243	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	5	Purchase	Non Fiction	General Stacks	0242	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	9	Purchase	Non Fiction	General Stacks	0246	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	8	Purchase	Non Fiction	General Stacks	0245	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP
2013-06-01	2013-06-01	Dept. of Information Science and Library Management, University of Dhaka	2012-01-05	Books	7	Purchase	Non Fiction	General Stacks	0244	Dept. of Information Science and Library Management, University of Dhaka	658.8/KOP

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Principles of marketing / (Record no. 215)