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| 003 | BD-DhUL | ||
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| 008 | 040709s2005 enka 001 0 eng | ||
| 010 | _a 2004110142 | ||
| 020 | _a0566085542 (alk. paper) | ||
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_a332.10688 _bSTM |
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_aStephenson, Roy, _d1941- |
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_aMarketing planning for financial services / _cRoy Stephenson. |
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_aBurlington, VT, USA : _bGower, _cc 2005. |
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| 500 | _aIncludes index. | ||
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_aFinancial services industry _xMarketing. |
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