000 00515nam a22001937a 4500
003 BD-DhUL
005 20160403150211.0
008 160403b1991 i a|||| |||| 001 0 eng d
020 _a080394179X
040 _aBD-DhUL
_cBD-DhUL
082 _a302.23072
_bBEM
100 1 _aBerger, Arthur Asa.
245 1 _aMedia research techniques /
_cArthur Asa Berger.
260 _aNew Delhi :
_bSage,
_cc1991.
300 _a148 p. :
_bill. ;
_c22 cm.
500 _aIncludes index.
650 0 _aMass Media
942 _2ddc
_cBK
999 _c52081
_d52081