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| 003 | BD-DhUL | ||
| 005 | 20140815124412.0 | ||
| 008 | 080630s2010 maua b 001 0 eng | ||
| 010 | _a 2008028575 | ||
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_a101477765 _2DNLM |
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| 020 | _a0763763276 (casebound) | ||
| 035 | _a(OCoLC)ocn233261184 | ||
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| 050 | 0 | 0 |
_aRA410.56 _b.F675 2010 |
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_a362.10688 _222 _bFOH |
| 100 | 1 | _aFortenberry, John L. | |
| 245 | 1 | 0 |
_aHealth care marketing : _btools and techniques / _cJohn L. Fortenberry, Jr. |
| 250 | _a3rd ed. | ||
| 260 |
_aSudbury, Mass. : _bJones and Bartlett Publishers, _cc2010. |
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| 300 |
_axxiii, 311 p. : _bill. ; _c24 cm. |
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| 365 |
_aUS$ _b84.56 |
||
| 500 | _aRev. ed. of.: Marketing tools for healthcare executives / John L. Fortenberry, Jr., 2nd ed., c2005. | ||
| 504 | _aIncludes bibliographical references (p. 297-299) and index. | ||
| 650 | 0 |
_aMedical care _xMarketing. |
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| 650 | 0 | _aHealth services administration. | |
| 650 | 1 | 2 |
_aMarketing of Health Services _xmethods. |
| 700 | 1 |
_aFortenberry, John L. _tMarketing tools for healthcare executives. |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0822/2008028575.html |
| 906 |
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| 955 |
_aaa27 2008-07-03 _axe03 2009-05-08 1 copy rec'd., to CIP ver. |
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| 999 |
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