000 00792nam a22002537a 4500
003 BD-DhUL
005 20220421102554.0
008 220406s2018 nyua|||| b||| 001 0 eng
020 _a9781138094567 (pbk)
040 _aBD-DhUL
_cBD-DhUL
082 _a659.1042
_bSOC
245 1 0 _aSocial communication in advertising /
_cWilliam Leiss ...[et al.].
250 _a4th ed.
260 _aNew York ;
_aLondon :
_bRoutledge,
_c2018.
300 _ax, 431 p. :
_bill. ;
_c25 cm.
365 _aGBP
_b46.99
504 _aIncludes bibliographical references and index.
650 4 _aAdvertising
_xSocial aspects.
700 1 _aLeiss, William.
700 1 _aKline, Stephen
_ejt. aut.
700 1 _aJhally, Sut.
_ejt. aut.
700 1 _aBotterill, Jacqueline.
_ejt. aut.
942 _2ddc
_cBK
999 _c255769
_d255769