000 02261nam a22003138a 4500
001 CR9780511777707
003 UkCbUP
005 20180107143411.0
006 m|||||o||d||||||||
007 cr||||||||||||
008 100519s2010||||enk s ||1 0|eng|d
020 _a9780511777707 (ebook)
020 _z9780521516143 (hardback)
040 _aUkCbUP
_cUkCbUP
_erda
050 0 0 _aHD2887
_b.G837 2010
082 0 0 _a338.8/8946
_222
100 1 _aGuillén, Mauro F.,
_eauthor.
245 1 4 _aThe New Multinationals :
_bSpanish Firms in a Global Context / [electronic resource]
_cMauro F. Guillén, Esteban García-Canal.
264 1 _aCambridge :
_bCambridge University Press,
_c2010.
300 _a1 online resource (238 pages) :
_bdigital, PDF file(s).
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aTitle from publisher's bibliographic system (viewed on 09 Oct 2015).
520 _aA new breed of multinational companies is reshaping competition in global industries. For most of the 19th and 20th centuries, multinational firms came from the most technologically advanced countries in the world. Over the last two decades, however, new multinational firms from upper-middle-income economies (e.g. Spain, Ireland, Portugal, South Korea, and Taiwan), developing countries (e.g. Egypt, Indonesia, and Thailand), and oil-rich countries (e.g. United Arab Emirates, Nigeria, Russia, and Venezuela) have become formidable global competitors. These firms do not necessarily possess technological or marketing skills. In contrast to the classic multinationals, they found strength in their ability to organize, manage, execute, and network. They pursued a variety of strategies including vertical integration, product diversification, learning by doing, exploration of new capabilities, and collaboration with other firms. This book documents this phenomenon, identifies key capabilities of the new multinationals, and provides a new conceptual framework to understand its causes and implications.
700 1 _aGarcía-Canal, Esteban,
_eauthor.
776 0 8 _iPrint version:
_z9780521516143
856 4 0 _uhttp://dx.doi.org/10.1017/CBO9780511777707
_zCambridge Books Online
999 _c236452
_d236452