| 000 | 00626nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUL | ||
| 005 | 20170608101723.0 | ||
| 008 | 170608s2005 ii |||| |||| 001 0 eng | ||
| 020 | _a9780070581593 | ||
| 040 |
_aBD-DhUL _cBD-DhUL |
||
| 082 |
_a658.827 _bSEB |
||
| 100 | 1 | _aSengupta, Subroto | |
| 245 | 1 | 0 |
_aBrand positioning : _bstrategies for competitive advantage / _cSubroto Sengupta |
| 250 | _a2nd ed. | ||
| 260 |
_aNew Delhi : _bTata McGraw-Hill, _c2005. |
||
| 300 |
_axiv, 297 p. : _b23 cm., ill. ; |
||
| 365 |
_aIRS _b375.00 |
||
| 500 | _aIncludes index. | ||
| 650 | 0 | _aBrand name products. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c204442 _d204442 |
||