| 000 | 00725nam a22002417a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUL | ||
| 005 | 20170531105322.0 | ||
| 008 | 170531s2015 njua|||| b||| 001 0 eng | ||
| 020 | _a9781118808849 | ||
| 040 |
_aBD-DhUL _cBD-DhUL |
||
| 082 |
_a658.8072 _bMCM |
||
| 100 | 1 | _aMcDaniel, Carl | |
| 245 | 1 | 0 |
_aMarketing research / _cCarl McDaniel, Roger Gates. |
| 250 | _a10 | ||
| 260 |
_aNew Jersey : _bWiley, _c2015 |
||
| 300 |
_axxi, 552 p. in various pagings : _bill. (some col.) ; _c25 cm. |
||
| 365 |
_aUSD _b242.95 |
||
| 504 | _aGlossary: p. G.1-G.8 | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 |
_aMarketing _xResearch |
|
| 700 |
_aGates, Roger _ejt. au |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c203692 _d203692 |
||