| 000 | 01088cam a2200337 a 4500 | ||
|---|---|---|---|
| 001 | 17019534 | ||
| 003 | BD-DhUL | ||
| 005 | 20191031113152.0 | ||
| 008 | 111025s2013 ohua b 001 0 eng | ||
| 010 | _a 2011941854 | ||
| 020 | _a9781111821647 (hbk.) | ||
| 040 |
_aDLC _cDLC _dBD-DhUL |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.L2624 2013 |
| 082 |
_a658.8 _bLAM |
||
| 100 | 1 | _aLamb, Charles W. | |
| 245 | 1 | 0 |
_aMarketing / _cCharles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel. |
| 250 | _a12th ed. | ||
| 260 |
_aOhio : _bSouth-Western/Cengage Learning, _cc2013. |
||
| 300 |
_axxv, 833 p. in various pagings : _bchiefly col. ill. ; _c29 cm. |
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| 365 |
_aUSD _b373.95 |
||
| 365 |
_aUSD _b249.95 |
||
| 504 | _aGlossary: p. G.1-G.14. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aHair, Joseph F. _ejt. aut. |
|
| 700 | 1 |
_aMcDaniel, Carl D. _ejt. aut. |
|
| 906 |
_a7 _bcbc _corignew _d3 _eepcn _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 955 |
_apc17 2011-10-25 _ixj15 2012-04-18 _axj15 2012-04-18 to BCCD |
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| 999 |
_c203536 _d203536 |
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