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_aBD-DhUL _cBD-DhUL |
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_a658.8 _bCZI |
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| 100 | 1 | _aCzinkota, Michael R. | |
| 245 | 1 | 0 |
_aInternational marketing / _c Michael R. Czinkota , Ilkka A. Ronkainen |
| 250 | _a10th ed. | ||
| 260 |
_aOhio : _bSouth-Western Cengage Learning, _c2013. |
||
| 300 |
_axxxv, 677 p. : _bcol. ill., col. maps ; _c28 cm. |
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| 365 |
_aUSD _b428.95 |
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| 504 | _aGlossary: p. 645-653 Includes bibliographical references and index | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 |
_aRonkainen, Ilkka A. _ejt.author |
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_c203429 _d203429 |
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