| 000 | 00707nam a22002297a 4500 | ||
|---|---|---|---|
| 003 | BD-DhUL | ||
| 005 | 20170528101007.0 | ||
| 008 | 170528s2011 enka|||| b||| 001 0 eng | ||
| 040 |
_aBD-DhUL _cBD-DhUL |
||
| 082 |
_a658.8 _bLOS |
||
| 100 | 1 | 0 | _aLovelock, Christopher |
| 245 | 1 | 0 |
_aServices marketing : _bpeople, technology, strategy / _cChristopher Lovelock, Jochen Wirtz |
| 250 | _a7th, global | ||
| 260 |
_aBoston : _bPearson, _c2011 |
||
| 300 |
_a648 p. : _bill. (some col.) ; _c28 cm |
||
| 365 |
_bGBP _c57.99 |
||
| 500 | _aGlossary: p. 618-625 | ||
| 504 | _aIncludes bibliographical references and index | ||
| 650 | 0 | _aMarketing | |
| 700 | 1 | 0 |
_aWirtz, Jochen _ejt.aut. |
| 942 |
_2ddc _cBK |
||
| 999 |
_c203255 _d203255 |
||