| 000 | 00979pam a2200277 a 4500 | ||
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| 001 | 1543748 | ||
| 003 | BD-DhUL | ||
| 005 | 20170420191848.0 | ||
| 008 | 910829s1992 nyua b 001 0 eng | ||
| 010 | _a 91033714 | ||
| 020 |
_a0814450423 : _c$22.95 |
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| 040 |
_aDLC _cDLC _dBD-DhUL |
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| 050 | 0 | 0 |
_aHF5415.122 _b.M34 1992 |
| 082 |
_a658.8 _bMAG |
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| 100 | 0 | _aMagrath, Allan J. | |
| 245 | 1 | 4 |
_aThe 6 imperatives of marketing : _blessons from the world's best companies / _cAllan J. Magrath. |
| 260 |
_aNew York, NY : _bAmerican Management Association, _cc1992. |
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| 300 |
_a196 p. : _bill. ; _c24 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 | _aConsumer satisfaction. | |
| 740 | 0 | _aSix imperatives of marketing. | |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 955 | _apc01 to br00 08-29-91; br11 to SCD 09-03-91; fe11 09-04-91; fq29 09-06-91; CIP ver ea128 to SL 03-16-92 | ||
| 999 |
_c190583 _d190583 |
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