| 000 | 01054pam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 4279705 | ||
| 003 | BD-DhUL | ||
| 005 | 20170420082024.0 | ||
| 008 | 851016s1986 nyu 001 0 eng | ||
| 010 | _a 85045223 | ||
| 020 |
_a0060155221 : _c$17.95 |
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| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 043 | _an-us--- | ||
| 050 | 0 | 0 |
_aHD9696.C64 _bI4875 1986 |
| 082 | 0 | 0 |
_a338.7 _2 _bROD |
| 100 | 1 |
_aRodgers, F. G. _q(Francis G.) |
|
| 245 | 1 | 4 |
_aThe IBM way : _binsights into the world's most successful marketing organization / _cF.G. "Buck" Rodgers, with Robert L. Shook. |
| 250 | _a1st ed. | ||
| 260 |
_aNew York : _bHarper & Row, _c1986. |
||
| 300 |
_axiv, 235 p. ; _c25 cm. |
||
| 500 | _aIncludes index. | ||
| 610 | 2 | 0 | _aInternational Business Machines Corporation. |
| 650 | 0 |
_aComputers _xMarketing _xCase studies. |
|
| 650 | 0 |
_aElectronic office machines _xMarketing _xCase studies. |
|
| 650 | 0 |
_aMarketing _xCase studies. |
|
| 700 | 1 |
_aShook, Robert L., _d1938- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2ddc _cREF |
||
| 999 |
_c189152 _d189152 |
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