| 000 | 00666cam a2200229 a 4500 | ||
|---|---|---|---|
| 001 | 2686696 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226172152.0 | ||
| 008 | 710629s1971 njua bs 001 0 eng | ||
| 010 | _a75129508 | ||
| 020 | _a0135486858 | ||
| 035 | _a2686696 | ||
| 040 |
_aLC _beng _cBD-DhUL _dLC |
||
| 082 | 0 | 4 |
_a659.11 _bSIM |
| 100 | 1 |
_aSimon, Julian L. _q(Julian Lincoln), _d1932- |
|
| 245 | 1 | 4 |
_aThe management of advertising / _cby Julian L. Simon. |
| 260 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c1971 |
||
| 300 |
_axii, 287 p. : _billus. ; _c23 cm. |
||
| 504 | _aBibliography: p. 267-274. | ||
| 650 | 0 |
_aAdvertising _xManagement. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c141841 _d141841 |
||