000			01163cam a2200301 a 4500
001			16012496
003			BD-DhUL
005			20161226171331.0
008			091208s2010 nju b 001 0 eng
010			_a 2009051245
020			_a9780470547816 (pbk.)
020			_a0470547812 (pbk.)
035			_a(OCoLC)ocn437299502
040			_aDLC _cDLC _dYDX _dMOF _dYDXCP _dBWX _dB2A _dDLC _dBD-DhUL
050	0	0	_aHF5415.1265 _b.S393 2010
082	0	0	_a658.872 _222 _bSCN
100	1		_aScott, David Meerman.
245	1	4	_aThe new rules of marketing and PR : _bhow to use social media, blogs, news releases, online video, & viral marketing to reach buyers directly / _cDavid Meerman Scott.
246	3		_aNew rules of marketing and public relations
250			_a2nd ed.
260			_aHoboken, N.J. : _bJohn Wiley & Sons, _cc2010.
300			_axxx, 289 p. ; _c23 cm.
500			_aRev. ed. of: The new rules of marketing and PR : how to use news releases, blogs, podcasting, viral marketing, and online media to reach your buyers directly. 2007.
500			_aIncludes index.
650		0	_aInternet marketing.
650		0	_aPublic relations.
942			_2ddc _cBK
999			_c141827 _d141827