000 01126nam a2200325 a 4500
001 3435033
003 BD-DhUL
005 20161226161035.0
008 910903s1991 enka b 001 0 eng
010 _a 91050676
020 _a0803983905
020 _a0803983913 (pbk.)
040 _aDLC
_cBD-DhUL
050 0 0 _aHF5821
_b.W46 1991
082 0 0 _a659.101
_220
_bWEP
100 1 _aWernick, Andrew.
245 1 0 _aPromotional culture :
_badvertising, ideology, and symbolic expression /
_cAndrew Wernick.
260 _aLondon ;
_aNewbury Park :
_bSage Publications,
_c1991.
300 _aix, 208 p. :
_bill. ;
_c24 cm.
490 1 _aTheory, culture & society
504 _aIncludes bibliographical references (p. [199]-203) and index.
650 0 _aAdvertising
_xSocial aspects.
650 0 _aSymbolism in advertising.
650 0 _aImagery (Psychology)
650 0 _aPopular culture.
830 0 _aTheory, culture & society (Unnumbered)
906 _a7
_bcbc
_corignew
_d2
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
955 _apn05 09-03-91; ep30 01-08-92; ea10 to SCD 01-10-92; fe10 01-14-92; fq29 02-24-92
999 _c141719
_d141719