| 000 | 00768cam a22002534a 4500 | ||
|---|---|---|---|
| 001 | 12269601 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226144735.0 | ||
| 008 | 010104s2002 njua b 001 0 eng | ||
| 010 | _a 2001016317 | ||
| 020 | _a0130332712 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 082 | 0 | 0 |
_a658.848 _221 _bKEG |
| 100 | 1 | _aKeegan, Warren J. | |
| 245 | 1 | 0 |
_aGlobal marketing management / _cWarren J. Keegan. |
| 250 | _a7th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2002. |
||
| 300 |
_axxv, 617 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 650 | 0 |
_aExport marketing _xManagement _vCase studies. |
|
| 700 | 1 | _aGreen, Mark C. | |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141572 _d141572 |
||