| 000 | 00929cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 2069545 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226141331.0 | ||
| 008 | 940628s1995 caua b 001 0 eng | ||
| 010 | _a 94027899 | ||
| 020 | _a0534241921 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 043 | _an-us--- | ||
| 082 | 0 | 0 |
_a658.83408 _bWOA |
| 100 | 1 | _aBaker-Woods, Gail. | |
| 245 | 1 | 0 |
_aAdvertising and marketing to the new majority / _cGail Baker Woods. |
| 260 |
_aBelmont, Calif. : _bWadsworth, _cc1995. |
||
| 300 |
_ax, 182 p. : _bill. ; _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising _zUnited States. |
|
| 650 | 0 |
_aMarketing _zUnited States. |
|
| 650 | 0 |
_aMinority consumers _zUnited States. |
|
| 650 | 0 |
_aEthnic groups _zUnited States. |
|
| 650 | 0 |
_aAdvertising _zUnited States _xCase studies. |
|
| 650 | 0 |
_aMarketing _zUnited States _xCase studies. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c141534 _d141534 |
||