000			00805pam a2200265 i 4500
001			4644867
003			BD-DhUL
005			20161226140032.0
008			790412s1979 nyua b 001 0 eng
010			_a 79012652
020			_a0060470062
040			_aDLC _cDLC _dBD-DhUL
050	0	0	_aHF5415.2 _b.W45 1979
082			_a658.83 _bWEM
100	1		_aWentz, Walter B.
245	1	0	_aMarketing research : _bmanagement, method, and cases / _cWalter B. Wentz.
250			_a2d ed.
260			_aNew York : _bHarper & Row, _cc1979.
300			_axii, 770 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and indexes.
650		0	_aMarketing research.
650		0	_aMarketing research _xStatistical methods.
650		0	_aMarketing research _xCase studies.
942			_2ddc _cBK
999			_c141511 _d141511