| 000 | 00952pam a2200277 a 4500 | ||
|---|---|---|---|
| 001 | 3052287 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226105139.0 | ||
| 008 | 960501s1997 nyua b 001 0 eng | ||
| 010 | _a 96019807 | ||
| 040 |
_aDLC _cDLC _dBD-DhUL |
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| 082 | 0 | 0 |
_a658.8 _220 _bETM |
| 100 | 1 | _aEtzel, Michael J. | |
| 245 | 1 | 0 |
_aMarketing / _cMichael J. Etzel, Bruce J. Walker, William J. Stanton. |
| 250 | _a12th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill, _cc2001. |
||
| 300 |
_a1 v. (various pagings) : _bcol. ill. ; _c26 cm. |
||
| 440 | 0 | _aMcGraw-Hill series in marketing | |
| 500 | _aRev. ed. of: Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker. 10th ed. c1994. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aWalker, Bruce J. | |
| 700 | 1 | _aStanton, William J. | |
| 700 | 1 |
_aStanton, William J. _tFundamentals of marketing. |
|
| 942 |
_2ddc _cBK |
||
| 999 |
_c141313 _d141313 |
||