| 000 | 00823cam a22002414a 4500 | ||
|---|---|---|---|
| 001 | 13853117 | ||
| 003 | BD-DhUL | ||
| 005 | 20161226085839.0 | ||
| 008 | 050128s2005 nyua b 001 0 eng | ||
| 010 | _a 2005002544 | ||
| 020 | _a0814472877 | ||
| 040 |
_aDLC _cDLC _dDLC _dBD-DhUL |
||
| 082 | 0 | 0 |
_a658.81 _222 _bMAB |
| 100 | 1 | _aMathieson, Rick. | |
| 245 | 1 | 0 |
_aBranding unbound : _bthe future of advertising, sales, and the brand experience in the wireless age / _cRick Mathieson. |
| 260 |
_aNew York : _bAMACOM, _cc2005. |
||
| 300 |
_aix, 244 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references (p. [213]-227) and index. | ||
| 650 | 0 | _aMobile commerce. | |
| 650 | 0 | _aProduct management. | |
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip057/2005002544.html |
| 942 |
_2ddc _cBK |
||
| 999 |
_c141230 _d141230 |
||