000			00719cam a2200241 4500
001			778975
003			BD-DhUL
005			20161222182702.0
008			730508s1974 njua bs 001 0 eng
010			_a 73007865
020			_a0136047939
040			_aDLC _cDLC _dDLC _dBD-DhUL
082	0	0	_a658.8 _bKEM
100	1		_aKeegan, Warren J.
245	1	0	_aMultinational marketing management / _cWarren J. Keegan.
260			_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _c1974.
300			_axiv, 593 p. : _bill. ; _c22 cm.
500			_aincludes index.
504			_aIncludes bibliographies.
650		0	_aExport marketing _xManagement.
650		0	_aExport marketing _xManagement _xCase studies.
942			_2ddc _cBK
999			_c141107 _d141107