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| 008 | 790423s1980 nyua b 001 0 eng | ||
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| 100 | 1 |
_aSchewe, Charles D., _d1942- |
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| 245 | 1 | 0 |
_aMarketing : _bconcepts and applications / _cCharles D. Schewe, Reuben M. Smith. |
| 260 |
_aNew York : _bMcGraw-Hill, _cc1980. |
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| 300 |
_axxii, 665 p. : _bill. ; _c24 cm. |
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| 490 | 0 | _aMcGraw-Hill series in marketing | |
| 504 | _aIncludes bibliographies and index. | ||
| 650 | 0 | _aMarketing. | |
| 650 | 0 |
_aMarketing _xProblems, exercises, etc. |
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| 700 | 1 | _aSmith, Reuben M. | |
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