000 00795pam a2200253 i 4500
001 3634265
003 BD-DhUL
005 20161222144332.0
008 750527s1976 nyua b 001 0 eng
010 _a 75017570
020 _a0024217409
040 _aDLC
_cBD-DhUL
_dDLC
050 0 0 _aHF5415.2
_b.T83
082 0 0 _a658.835
_bTUM
100 1 _aTull, Donald S.
245 1 0 _aMarketing research :
_bmeaning, measurement, and method : a text with cases /
_cDonald S. Tull, Del I. Hawkins.
260 _aNew York :
_bMacmillan,
_cc1976.
300 _axv, 736 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographies and index.
650 0 _aMarketing research.
700 1 _aHawkins, Del I.,
_ejoint author.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c140797
_d140797