000 00862nam a2200277 a 4500
001 3926237
003 BD-DhUL
005 20161222094957.0
008 940106s1993 txua b 001 0 eng
010 _a 92070670
020 _a0030767083
040 _aDLC
_cBD-DhUL
050 0 0 _aHF5415
_b.A748 1993
082 0 0 _a658.8
_220
_bASM
100 1 _aAssael, Henry.
245 1 0 _aMarketing :
_bprinciples & strategy /
_cHenry Assael.
250 _a2nd ed.
260 _aForth Worth :
_bDryden Press,
_cc1993.
300 _a1 v. (various pagings) :
_bcol. ill. ;
_c26 cm.
440 4 _aThe Dryden Press series in marketing
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing.
906 _a7
_bcbc
_corignew
_d2
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBK
955 _apb07 01-06-94 to Cat.; se60 05-27-94; se35 06-17-94
999 _c140533
_d140533