000 00664cam a22002291 4500
001 6526071
003 BD-DhUL
005 20161219171505.0
008 740829s1956 nyua 000 0 eng
010 _a 56006895
015 _aGB56-10211
040 _aDLC
_cOTU
_dOCoLC
_dUk
_dDLC
_dBD-DhUL
082 _a659.1
_bHEM
100 1 _aHepner, Harry Walker.
_d1893-1984.
245 1 0 _aModern advertising :
_bpractices and principles /
_cHarry Walker Hepner.
250 _a3rd ed.
260 _aNew York :
_bMcGraw-Hill,
_c1956.
300 _a740 p. ;
_c23 cm.
650 0 _aAdvertising.
906 _a7
_bcbc
_coclcrpl
_du
_encip
_f19
_gy-gencatlg
942 _2ddc
_cBK
999 _c138291
_d138291