000 01030pam a2200289 a 4500
001 1597865
003 BD-DhUL
005 20161212142015.0
008 940809s2000 nyua b 001 0 eng
010 _a 94031044
020 _a0814402437 :
_c$26.95
040 _aDLC
_cDLC
_dDLC
_dBD-DhUL
050 0 0 _aHC79.H53
_bP48 1995
082 0 0 _a620.0068
_bPET
100 1 _aPettis, Chuck.
245 1 0 _aTechnoBrands :
_bhow to create & use "brand identity" to market, advertise & sell technology products /
_cChuck Pettis.
260 _aNew York :
_bAMACOM,
_cc2000.
300 _axiii, 222 p. :
_bill. ;
_c24 cm.
365 _aIRS
_b695.00
504 _aIncludes bibliographical references and index.
650 0 _aHigh technology
_xMarketing.
650 0 _aTechnological innovations
_xMarketing.
650 0 _aBrand name products.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK
955 _apc14 to sa00 08-09-94; sb02/desc 08-09-94; sb22 08-09-94 (sub); sb24 08-11-94; CIP ver. pv06 12-01-94
999 _c134521
_d134521