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Purchasing behavior and personal attributes /

by Massy, William F; Frank, Ronald Edward [joint author.]; Lodahl, Thomas [joint author.].
Material type: materialTypeLabelBookPublisher: Philadelphia : University of Pennsylvania Press 1968Description: 174 p. ; 25 cm.Subject(s): Motivation research (Marketing) | Consumer behavior
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Item type Current location Collection Call number Copy number Status Date due Barcode
Books Books Dhaka University Library
General Stacks 		Non Fiction 330.153 MAP (Browse shelf) 1 Available A83946

Bibliography: p. 164-168.

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Last Updated on September 15, 2019
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