00838cam a2200217 i 45000010008000000030008000080050017000160080041000330100017000740200015000910400027001060820024001332450132001572600047002893000035003365040051003716500053004226500056004756500059005317000030005903244588BD-DhUL20160626143102.0800714s1981 nyua b 001 0 eng  a 80019536  a0442224176 aDLCcDLCdDLCdBD-DhUL00a384.544072219bHAN00aHandbook of radio and TV broadcasting :bresearch procedures in audience, program, and revenues /cedited by James E. Fletcher. aNew York :bVan Nostrand Reinhold,cc1981. aviii, 336 p. :bill. ;c29 cm. aIncludes bibliographical references and index. 0aBroadcastingxResearchxHandbooks, manuals, etc. 0aRadio audiencesxResearchxHandbooks, manuals, etc. 0aTelevision viewersxResearchxHandbooks, manuals, etc.1 aFletcher, James E.d1935-