Handbook of institutional advancement : [a practical guide to college and university relations, fund raising, alumni relations, government relations, publications, and executive management for continued advancement] / A. Westley Rowland, general editor. Rowland, A. Westley, 1915- Universities and colleges United States. LB2341 .H32 378.10973 HAN Includes index. San Francisco : Jossey-Bass, 1977. 1977. 1977 Text xxiv, 577 p. : eng The Jossey-Bass series in higher education United States.