00790cam a22002411 45000010008000000030008000080050017000160080041000330100017000740400027000910500018001180820017001361000022001532450104001752600060002793000021003393650016003605040030003766500036004066500023004427000048004657000035005131699940BD-DhUL20160510141617.0711007s1968 paua b 000 0 eng  a 67026219  aDLCcDLCdDLCdBD-DhUL00aHF5415.3b.M300a330.153bMAP1 aMassy, William F.10aPurchasing behavior and personal attributes /cWilliam F. Massy, Ronald E. Frank and Thomas Lodahl. aPhiladelphia :bUniversity of Pennsylvania Pressc1968. a174 p. ;c25 cm. aGBPb2.18.0 aBibliography: p. 164-168. 0aMotivation research (Marketing) 0aConsumer behavior.1 aFrank, Ronald Edward,d1933-ejoint author.1 aLodahl, Thomas,ejoint author.