@book{37496,
	author = {Bar-Gill, Oren.},
	title = {Seduction by contract : law, economics, and psychology in consumer markets /},
	publisher = {Oxford University Press,},
	year = {2012.},
	address = {Oxford :},
	url = {http://dx.doi.org/10.1093/acprof:oso/9780199663361.001.0001}
}