@book{3355,
	author = {Fortenberry, John L. and Fortenberry, John L.},
	title = {Health care marketing :},
	publisher = {Jones and Bartlett Publishers,},
	year = {c2010.},
	address = {Sudbury, Mass. :},
	edition = {3rd ed.},
	note = {Rev. ed. of.: Marketing tools for healthcare executives / John L. Fortenberry, Jr., 2nd ed., c2005.},
	url = {http://www.loc.gov/catdir/toc/ecip0822/2008028575.html}
}