Potential of using digital media for marketing mobile handsets to base of pyramid consumers in Bangladesh
Siddique, Muhammad Risalat
creator
text
theses
bg
Dhaka
University of Dhaka
2023
monographic
eng
xxiv, 230 p. in various pagings : ill (some col.), maps (col.) ; 30 cm.
Thesis (DBA)--Department of Doctor of Business Administration, University of Dhaka, Session: 2018-19.
Muhammad Risalat Siddique.
Bibliography: p. I - X
Digital media
Smartphones
302.231 SIP
BD-DhUL
240417
20240417151608.0