Marketing management
Kotler, Philip.
creator
Keller, Kevin Lane.
jt. aut.
text
bibliography
ii
Noida
Pearson
2016 (2017 printing)
2016
15th ed.
monographic
eng
756 p. in various pagings : col. ill. ; 25 cm.
Philip Kotler, Kevin Lane Keller.
Glossary: p. G.1-G.11.
Includes bibliographical references and index.
Marketing Management
HF5415.13 .K64 2016
658.8 KOM
9789332557185 (pbk)
2014023870
DLC
140627
20221006111456.0
18203628
eng