Contemporary issues in marketing and consumer behaviour / Elizabeth Parsons, Pauline Maclaran and Andreas Chatzidakis. Parsons, Elizabeth, author. Maclaran, Pauline, jt. aut. Chatzidakis, Andreas, jt. aut. Marketing. Consumer behavior. HF5415 .P2493 2017 658.8 PAC 23 Includes bibliographical references and index. 2018 Text vi, 185 p. : eng Contemporary issues in marketing and consumer behaviour Contemporary issues in marketing and consumer behaviour