01110cam a22003257i 4500 19130142 BD-DhUL 20191118121602.0 160610s2017 e a b 001 0 eng 2016025019 9781138919525 (pbk) DLC eng DLC rda DLC BD-DhUL pcc HF5415.55 .G35 2017 658.802 BAC 23 Galka, Robert J., author. Customer relationship management : the foundation of contemporary marketing strategy / Roger J. Baran and Robert J. Galka. CRM 2nd ed. London ; New York : Routledge, 2017. vi, 449 p. : ill. ; 26 cm. GBP 68.00 Revised edition of CRM, 2013. Includes bibliographical references and index. Customer relations Management. Baran, Roger J. (Roger Joseph), 1945- author. Baran, Roger J. (Roger Joseph), 1945- CRM 7 cbc orignew 1 ecip 20 y-gencatlg ddc BK 250905 250905 0 0 ddc 0 658_802000000000000_BAC 0 NFIC 382157 DUL DUL GEN 2019-04-30 Purchased 658.802 BAC 515383 2019-11-18 1 2019-11-18 BK Marketing 0 0 ddc 0 658_802000000000000_BAC 0 NFIC 382158 DUL DUL GEN 2019-04-30 Purchased 658.802 BAC 515384 2019-11-18 2 2019-11-18 BK Marketing