TY  - BOOK
AU  - Declerck, Carolyn,
AU  - Boone, Christophe,
TI  - Neuroeconomics of prosocial behavior : the compassionate egoist / 
SN  - 9780128014
AV  - BF637.H4 D335 2016eb
U1  - 155.2/32 23
PY  - 2016///
CY  - London
PB  - Academic Press
KW  - Helping behavior
KW  - Altruism
KW  - Neuroeconomics
KW  - Social psychology
KW  - FAMILY & RELATIONSHIPS
KW  - Life Stages
KW  - General
KW  - bisacsh
KW  - PSYCHOLOGY
KW  - Developmental
KW  - Lifespan Development
KW  - fast
KW  - Decision Making
KW  - physiology
KW  - Economics, Behavioral
KW  - Psychology, Social
KW  - Electronic books
KW  - lcgft
N1  - Includes bibliographical references and index; Two routes to cooperation -- The neuroanatomy of prosocial decision making : the role of valuation, cognitive control, and social cognition -- Neurochemistry of prosocial decision making : the role of dopamine, serotonin, and oxytocin -- Individual differences in prosocial decision making : social values as a compass -- Beyond parochialism : cooperation across the globe
N2  - "This summary of recent research in neuroeconomics aims to explain how and why a person can sometimes be generous, helpful, and cooperative, yet other times behave in a self-interested and/or exploitative manner. The book explains a dual process of analysis measuring immediate needs of the individual, relative to long term gains possible through prosocial behavior (e.g. synergy, accumulating profits, (in)direct reciprocity) with the output further mitigated by the motivation of the individual at that moment and any special circumstances of the environment. Ultimately it can be shown that prosocial behavior can be economically rational. Yet even when individuals are intrinsically motivated to act prosocially, they are also able to reverse this behavior when they sense it is no longer adaptive."--
UR  - http://www.sciencedirect.com/science/book/9780128013038
ER  -