Social data analytics : collaboration for the enterprise / [electronic resource] Krish Krishnan, Shawn P. Rogers. Krishnan, Krish, author. Rogers, Shawn P., author. Business intelligence. Information technology Social aspects. HD38.7 658.472 23 Includes index. Vendor-supplied metadata. Annotation This volume presents a practical guide for professionals who want to employ social data for analytics and business intelligence (BI). It provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. Explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioural, social graph, location, and rich media data. 2014 Text 1 online resource. http://www.sciencedirect.com/science/book/9780123971869 eng The Morgan Kaufmann Series on Business Intelligence Morgan Kaufmann Series on Business Intelligence. Social Data Analytics : Collaboration for the Enterprise. Social Data Analytics : Collaboration for the Enterprise.