TY  - BOOK
AU  - Sheth, Jagdish N.
TI  - Legends in consumer behavior: Jacob Jacoby : v. 8 
T2  - Legends in consumer behavior
SN  - 9789351501
U1  - 658.8342 
PY  - 2015///
CY  - New Delhi : 
PB  - Sage
KW  - Jacoby, Jacob
KW  - Consumer behavior
N1  - Includes bibliographical references; Contents: v. 8. Methods and measures : selected papers

ER  -