00701nam a22002057a 4500 BD-DhUL 20180906111907.0 180906s2010 enka|||| |||| 00| 0 eng d 9780470319925 BD-DhUL BD-DhUL BD-DhUL 658.802 DAM Dahlen, Micael Marketing communications : a brand narrative approach / Micael Dahlen, Fredrik Lange, Terry Smith West Sussex : Wiley, 2010 xxii, 584 p. : col. ill. ; 25 cm Glossary: p. 491-547. Includes bibliographical references and index Communication in marketing. Branding (Marketing) ddc BK 243315 243315 0 0 ddc 0 658_802000000000000_DAM 0 NFIC 369645 DUL DUL GEN 2018-09-06 Purchased 658.802 DAM 506670 2018-09-06 4 2018-09-06 BK 0 0 ddc 0 658_802000000000000_DAM 0 NFIC 369646 DUL DUL GEN 2018-09-06 Purchased 658.802 DAM 506671 2018-09-06 5 2018-09-06 BK 0 0 ddc 0 658_802000000000000_DAM 0 NFIC 369647 DUL DUL GEN 2018-09-06 Purchased 658.802 DAM 506672 2018-09-06 6 2018-09-06 BK