@book{207453,
	author = {Hedin, Hans. and Hirvensalo, Irmeli.},
	title = {The handbook of market intelligence : understand, compete and grow in global markets /},
	publisher = {Wiley,},
	year = {2014.},
	address = {Chichester, West Sussex :},
	edition = {2nd Edition.},
	url = {http://onlinelibrary.wiley.com/book/10.1002/9781119208082}
}