<?xml version="1.0" encoding="UTF-8"?>
<mods xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns="http://www.loc.gov/mods/v3" version="3.1" xsi:schemaLocation="http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-1.xsd">
  <titleInfo>
    <nonSort>The </nonSort>
    <title>handbook of media and mass communication theory</title>
  </titleInfo>
  <name type="personal">
    <namePart>Fortner, Robert S.</namePart>
    <role>
      <roleTerm type="text">editor.</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Fackler, Mark</namePart>
    <role>
      <roleTerm type="text">editor.</roleTerm>
    </role>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <genre authority="">Electronic books.</genre>
  <genre authority="fast">Handbooks and manuals.</genre>
  <genre authority="gtt">Handboeken (vorm)</genre>
  <genre authority="lcgft">Handbooks and manuals.</genre>
  <originInfo>
    <place>
      <placeTerm type="code" authority="marccountry">enk</placeTerm>
    </place>
    <dateIssued encoding="marc">2014</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="gmd">electronic resource</form>
    <extent>1 online resource (xxii, 960 pages).</extent>
  </physicalDescription>
  <abstract>This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media.</abstract>
  <note type="statement of responsibility">edited by Robert S. Fortner and P. Mark Fackler.</note>
  <note>Includes bibliographical references and index.</note>
  <subject authority="lcsh">
    <topic>Mass media</topic>
    <topic>Research</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Communication</topic>
    <topic>Research</topic>
  </subject>
  <subject authority="lcsh">
    <topic>Social media</topic>
  </subject>
  <subject authority="bisacsh">
    <topic>PSYCHOLOGY</topic>
    <topic>Social Psychology</topic>
  </subject>
  <subject authority="fast">
    <topic>Communication</topic>
    <topic>Research</topic>
  </subject>
  <subject authority="fast">
    <topic>Mass media</topic>
    <topic>Research</topic>
  </subject>
  <subject authority="fast">
    <topic>Social media</topic>
  </subject>
  <subject authority="gtt">
    <topic>Communicatie</topic>
  </subject>
  <subject authority="gtt">
    <topic>Massamedia</topic>
  </subject>
  <subject authority="gnd">
    <topic>Massenmedien</topic>
  </subject>
  <subject authority="gnd">
    <topic>Massenkommunikation</topic>
  </subject>
  <subject authority="gnd">
    <topic>Medientheorie</topic>
  </subject>
  <classification authority="lcc">P91.3</classification>
  <classification authority="ddc" edition="23">302.23072</classification>
  <relatedItem type="otherFormat" displayLabel="Print version:">
    <titleInfo>
      <title>Handbook of media and mass communication theory</title>
    </titleInfo>
    <originInfo>
      <publisher>Chichester, West Sussex, UK : John Wiley &amp; Sons, 2014</publisher>
    </originInfo>
    <identifier type="local">(OCoLC)881010381</identifier>
  </relatedItem>
  <relatedItem type="series">
    <titleInfo>
      <title>Handbooks in communication and media</title>
    </titleInfo>
  </relatedItem>
  <identifier type="isbn">9781118591178</identifier>
  <identifier type="isbn">1118591178</identifier>
  <identifier type="isbn">9781118769973</identifier>
  <identifier type="isbn">111876997X</identifier>
  <identifier type="isbn">9781118770009</identifier>
  <identifier type="isbn">1118770005</identifier>
  <identifier type="isbn">9781306532174</identifier>
  <identifier type="isbn">1306532175</identifier>
  <identifier type="isbn" invalid="yes"/>
  <identifier type="isbn" invalid="yes"/>
  <identifier type="stock number">EE19A29F-099F-4168-BB15-CAEC6C7EFFA5 OverDrive, Inc.</identifier>
  <identifier type="uri">http://onlinelibrary.wiley.com/book/10.1002/9781118591178</identifier>
  <location>
    <url>http://onlinelibrary.wiley.com/book/10.1002/9781118591178</url>
  </location>
  <recordInfo>
    <recordContentSource authority="marcorg">N$T</recordContentSource>
    <recordCreationDate encoding="marc">140318</recordCreationDate>
    <recordChangeDate encoding="iso8601">20171031093714.0</recordChangeDate>
    <recordIdentifier source="OCoLC">ocn873835274</recordIdentifier>
    <languageOfCataloging>
      <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
    </languageOfCataloging>
  </recordInfo>
</mods>
