03875cam a2200793Ii 4500 ocn873835274 OCoLC 20171031093714.0 m o d cr cnu---unuuu 140318s2014 enk obf 001 0 eng d 9781118591178 (electronic bk.) 1118591178 (electronic bk.) 9781118769973 (electronic bk.) 111876997X (electronic bk.) 9781118770009 (electronic bk.) 1118770005 (electronic bk.) 9781306532174 (MyiLibrary) 1306532175 (MyiLibrary) 9780470675052 0470675055 10.1002/9781118591178 doi CHNEW 000646807 CHVBK 316925179 DEBSZ 405299575 GBVCP 78591417X NLGGC 373183755 NZ1 15568345 NZ1 15906711 (OCoLC)873835274 (OCoLC)878916476 (OCoLC)879132132 EE19A29F-099F-4168-BB15-CAEC6C7EFFA5 OverDrive, Inc. http://www.overdrive.com N$T eng rda pn N$T YDXCP DG1 CUS TEFOD DEBSZ NLGGC OCLCF WAU CDX UAB CHVBK TEFOD OCLCQ OCLCO OCLCA OCLCQ OCLCO DG1 MAIN P91.3 PSY 031000 bisacsh 302.23072 23 The handbook of media and mass communication theory / edited by Robert S. Fortner and P. Mark Fackler. [electronic resource] Chichester, West Sussex, UK : Wiley, 2014. 1 online resource (xxii, 960 pages). text txt rdacontent computer c rdamedia online resource cr rdacarrier Handbooks in communication and media Includes bibliographical references and index. This book presents a comprehensive collection of original essays that focus on all aspects of current and classic theories and practices relating to media and mass communication. It focuses on all aspects of current and classic theories and practices relating to media and mass communication. It includes essays from a variety of global contexts, from Asia and the Middle East to the Americas. It gives niche theories new life in several essays that use them to illuminate their application in specific contexts. It features coverage of a wide variety of theoretical perspectives. It pays close attention to the use of theory in understanding new communication contexts, such as social media. Online resource; title from PDF title page (Wiley, viewed May 2, 2014). Mass media Research. Communication Research. Social media. PSYCHOLOGY Social Psychology. bisacsh Communication Research. fast (OCoLC)fst00870003 Mass media Research. fast (OCoLC)fst01011296 Social media. fast (OCoLC)fst01741098 Communicatie. gtt Massamedia. gtt Massenmedien. (DE-588)4037877-9 gnd Massenkommunikation. (DE-588)4037875-5 gnd Medientheorie. (DE-588)7610872-7 gnd Electronic books. Handbooks and manuals. fast (OCoLC)fst01423877 Handboeken (vorm) (NL-LeOCL)088143252 gtt Handbooks and manuals. lcgft Fortner, Robert S., editor. Fackler, Mark, editor. Print version: Handbook of media and mass communication theory. Chichester, West Sussex, UK : John Wiley & Sons, 2014 9780470675052 (OCoLC)881010381 Handbooks in communication and media. http://onlinelibrary.wiley.com/book/10.1002/9781118591178 Wiley Online Library ddc BK 207321 207321